Darlington Building Society has appointed Rebecca Russell as digital business development manager for Wales and the South West.

Russell moved into the role at the start of January, reporting to head of intermediaries Chris Blewitt and working alongside James Travers, the society’s first digital BDM.

She has worked for Darlington Building Society for just over 13 years, beginning her career with the mutual as a mortgage adviser, before moving into a data-led role within the business development team last year on secondment.

Darlington Building Society head of intermediary Chris Blewitt says: “Due to the success of her secondment, but also her clear ability to build relationships and support brokers, it was felt Rebecca should be moved into a permanent role as a Digital BDM, building on the success of this role undertaken by James in the South East.”

“Geographically we are underweight in terms of business from firms in Wales and the South West, so this felt like the right focus for this new role.”

“Our aim is to significantly grow those relationships this year and beyond, while giving firms a dedicated point of contact and underlining our commitment to the intermediary sector.”