Broker The Mortgage Mum has entered the specialist finance space with its new sister company.

The Mortgage Mum Specialist Finance is an appointed representative of New Leaf Distribution and will deal with development finance, commercial buy-to-let, bridging finance and adverse credit. It will also deal with high-net worth clients.

Earlier this year, The Mortgage Mum announced its entry into later-life lending with the launch of a dedicated division.

Of the additional expansion, founder Sarah Tucker says: “We have noticed aspirational investors and experienced developers coming to us, looking for our company to nurture them through the process.

“They want more of a 1:1 service, and more education wrapped around their advice, and feel comfortable to approach us to ask for this. They trust us ultimately, which is wonderful. We have always taken great pride in providing a bespoke VIP service, completely tailored to the client, and it’s a core USP of ours alongside the fact we are an all-female team that deal with things a little differently.

“The female touch is needed in all areas of the mortgage market, but as with all our new ventures, we’ve been waiting for the right time. We’ll always be led by the needs of our broking team and our clients, and we’re thrilled that the right time is now. We are all really excited about it.”

The division will be led by Mortgage Mum founding member Shelley Walker, who has been appointed as director of specialist finance alongside her senior mortgage broker title.

Walker says: “I’m so excited about this and it feels like now is the right time. Many female clients have been approaching us recently, openly looking for other inspirational women in the development space, and they haven’t found many. This year The Mortgage Mum has become a nationally trusted brand, and clients in this space are looking to work with a company and a team that they can completely trust. Someone who can guide them through every aspect of their goals and work with them on an ongoing basis.

“We build a uniquely strong bond with our clients, and as an active investor myself, we bring a lot of life experience, and passion to every single project. Every case and client feels very exciting and very personal.”