There is no better time than right now to promote and lean into our values, and investing a little time to reflect on these questions can help: 

1) Why is it that we have chosen real estate as a career?

2) What drives us to do what we do each day?

3) What is it about our value proposition that makes us unique in today's crowded market?

If we can clearly articulate the answers for ourselves, then we can do the same for the people that want and need to work with an honest and ethical professional.