Assured Futures launches new ASU cover | Mortgage Strategy

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Assured Futures has partnered with Comparethemarket.com to offer accident, sickness and unemployment cover via a panel of four specialist providers.

The unemployment element of ASU was pulled by all providers last Spring as a consequence of uncertainty around the Covid pandemic.

Assured Futures’ ASU product will be available via comparethemarket.com or as an advised option through its telephony service. The company will be working with National Assurance, Paymentscare, Income Bee and Income Secure to offer cover for one year, and will use an improved underwriting process for a more intuitive customer journey. 

Assured Futures commercial director Ian Sawyer says: “Due to the outbreak of coronavirus, unemployment insurance was pulled from the market. 

“Our new ASU comparison brings together a panel of four specialist providers to offer income protection not only in the event of an accident or sickness, but also forced redundancy, something we know has been missed from the market and will be in demand going forward as people continue to live with job uncertainty as a result of the pandemic.”

Comparethemarket.com senior product manager Mubina Pirmohamed, says: “The pandemic has had a negative impact on many people’s financial security and it has been an additional source of concern in relation to managing incomings and outgoings.

“Furlough has protected some people but it’s important that people protect themselves where possible to ensure that future impacts on income can be easily managed.

“We are delighted to be in a position where we can help people compare unemployment cover again which will cover them against redundancy, accident and sickness.”


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