Valentine brings with him 25 years’ worth of experience in financial services and corporate business development gained across businesses including Mastercard, VISA and Barclays Bank.

He will be tasked with developing new relationships with those businesses looking to operate within the later life sector.

Valentine will work across all of Key Group’s brands including Key Partnerships, more2life and Air Group.

He will report to Jason Ruse, business development director at Key Group who said: “We are delighted to welcome Jonathan to the Group as corporate business development manager.

“As an organisation, Key Group have a range of offerings to suit a wide range of partners and his addition will help the team further as we look to build new relationships while strengthening existing ones. I look forward to working with Jonathan and leveraging the wealth of experience he brings to our team.”

Valentine added: “With the later life lending market continuing to grow despite the pandemic, it is a really interesting and exciting time to join this sector.

“We know that more people than ever before will need to look at housing equity in later life and I am delighted to be in a position to help support our partners as they help to make sustainable long term choices for their clients and business. I look forward to working with Jason and the team as we help more people realise these opportunities.