LV= has appointed Gary Beyer as its new protection proposition director.

Beyer will join LV= in July and has nearly 25 years of experience in the financial services industry. This includes senior positions at Royal London, Scottish Widows and Prudential Assurance. Most recently, he led the Royal London Modernisation programme in his role as head of protection futures proposition.

LV= chief commercial officer Katherine Carnegie commented: “We’ve secured a great talent in recruiting Gary as protection proposition director.

“He brings a wealth of experience in the protection space with him to LV= and will further strengthen my team. He will be at the forefront of the continuing success of the protection business.”