Trussle links up with SearchSmartly to reach more househunters | Mortgage Strategy

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Trussle has entered a new partnership with property listings portal SearchSmartly to help homebuyers apply for a mortgage.

SearchSmartly is a platform that allows buyers to tailor their property hunt according to factors such as commute time to their workplace, nearby schools and other local amenities such as shops and gyms.

The website currently only lists properties to buy and rent in London.

Under the partnership, the online broker promises that SearchSmartly users will be able to research their mortgage options in minutes.

The companies say that the relationship will also enable them to reach customers with higher purchasing intent and an earlier stage in the process than they otherwise would.

Trussle chief executive Ian Larkin says: “Finding the right, affordable property is a notoriously difficult and stressful process for buyers. But, it should be an exciting time as people embark on a new chapter in their lives.

“Trussle already provides unparalleled speed and certainty and we recently introduced our Speed Promise – offering customers advice within 24 hours and a mortgage decision within five days. 

“We’ve supplemented this with helpful content and useful tools, like mortgage-in-principles and calculators, to give our customers as much guidance as possible. 

“This new partnership with SearchSmartly extends this proposition even further and offers a superior customer experience.” 

SearchSmartly chief executive Taha Dar says: “Our mission is to build the world’s most hyper-personalised property marketplace to help secure the right home for our users, at the right time in one seamless transaction. 

“We have started on this journey by building a unique platform that helps our users discover great homes that fit each of our users’ unique needs, cutting hours of time in the often painful, time-consuming, and stressful search process. 

“This partnership with Trussle helps us move closer towards our vision of a seamless search and purchase experience from end to end, by offering them certainty on being able to proceed with their perfect home.”


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