U.S. lenders are racing to tap homeowners' record equity, rolling out new HELOCs, non-QM loans, and even blockchain-backed products to capture market share.
Boston Consulting Group's
"Lenders continue to expand their product portfolios to meet changing customer needs, introducing and expanding HELOC and non-QM offerings," the section on guidance from the peer set noted.
This is a result of increasing home equity lending volume at a time of record-high property value while mortgage rates remain relatively elevated, BCG said.
Below are a few newly released home equity products hitting the market.
Deephaven's bank statement HELOC
Deephaven Mortgage is bringing a bank statement home equity line of credit product to market.
The non-qualified mortgage specialist is using 12 months of personal or business bank statements to underwrite these loans in lieu of tax returns. Deephaven is also willing to underwrite the loan on one year of full documentation.
This product is dubbed the Equity Advantage HELOC and compliments the similarly named closed end bank statement second mortgage offering previously rolled out.
Better Home & Finance
Deephaven, which operates in the wholesale and correspondent channels, will manage the full lending process, from the initial disclosure through closing, the company said in a press release.
"U.S. homeowners have more than $11 trillion in tappable equity; trillions of dollars more in
Among the underwriting parameters besides the 12 months of bank statements:
- Loan amounts ranging from $50,000 to $400,000
- A 50% debt-to-income ratio
- Maximum combined loan-to-value ratio of 90% if secured by a primary residence; 85% for secondary residences; and 75% for investment properties
- Minimum FICO score of 660 for first and second homes and 700 for investment properties
A variable rate with a five-year interest only draw period; the loan matures in 30 years on a 25-year amortization schedule.
Aven's home equity Visa card
Aven has come out with a home equity Visa card. It offers credit limits of up to $400,000, with a midpoint annual percentage rate of 11.24%; the
"We can approve homeowners in as little as 15 minutes, which includes an entirely online signature and notary process in most states," Chen said.
The card has no annual, origination, appraisal and/or prepayment fees, and users can receive 2% cash back.
A U.S. primary residence is required and the CLTV is under 89%. The borrower must have a FICO or Vantagescore of at least 640, along with sufficient income.
"We offer credit limits up to $400,000," Chen said. "Credit lines greater than $100,000 require adding Aven and Coastal Community Bank (our banking partner) as a beneficiary on the insurance policy."
Beeline offers tokenized HEI product
In October, Beeline Holdings announced its lending unit completed its first round of blockchain-recorded BeelineEquity transactions, claiming to be first to tokenize
The first phase involved BeelineEquity closing five transactions, followed by five more scheduled in October and 25 preselected to close before the end of 2025.
It is structured as an equity sale, with repayment due when the property is sold or transferred. Recording on the blockchain ensures transparency and proof of ownership, Beeline said.
"Homeowners shouldn't have to borrow against themselves just to access the value they've already built," said Nick Liuzza, Beeline CEO in a press release. "By putting home equity on blockchain rails, we're creating a smarter, more transparent financial alternative — one that's free from interest rate swings and credit friction."
The company said its 2026 goal is to capture business in "key U.S. markets" with total equity of over $15 billion. Capturing 10 basis points of this market would potentially equate to $525 million in revenue for Beeline.
