After recently touting the cost savings it expects artificial intelligence to deliver, mortgage lender Newrez announced the launch of an AI-backed borrower-assistance tool within ChatGPT.
Dubbed Rezi Mortgage Assistant, the lender's large language-model guide sits squarely within
"We built Rezi Mortgage Assistant to bring clear, Newrez-specific mortgage guidance directly into the platform where millions of consumers already go for answers," said chief information officer Brian Woodring in a press release.
"By applying our actual underwriting and lending logic inside ChatGPT, we're giving borrowers an accessible way to learn without pressure," he added.
Currently available in the GPT Store, Rezi Mortgage Assistant responds in a conversational manner and gives borrowers the flexibility to explore the mortgage process at any hour of the day. It also is aimed at easing perceived sales pressure and the need for any forms or phone calls until customers are ready to move forward.
"It helps demystify the mortgage process and removes friction by giving borrowers relevant answers from the start, allowing them to learn on their own terms," chief commercial officer Leslie Gillin remarked.
Rezi Mortgage Assistant launches at the same time Americans increasingly demonstrate their willingness to
Fifty-five percent of consumers this year said they now turn to tools, like OpenAI's ChatGPT or Anthropic's Claude, to help with financial management, with sentiment leaping from just a 10% share in 2025.
Newrez investments into AI
The move is the latest AI development to come out of the Fort Washington, Pennsylvania-based mortgage
During the earnings call, Newrez President Baron Silverstein explained how artificial technology was turning into a winning strategy driving growth, with AI advancements expected to bring significant returns on investment, including an eventual 15% reduction in loan production costs.
Earlier this year, the company announced a strategic investment in the
Last week, Valon Mortgage announced it
OpenAI's growing presence in mortgage today
Although Newrez may be one of the first top players to offer a consumer-facing GPT tool, OpenAI has previously reached cooperation agreements with other major lenders, assisting them in their efficiency efforts.
Last summer, executives at Fairway Home Mortgage said
In March, Better Home and Finance unveiled a newly created integration to easily connect ChatGPT enterprise customers to its Tinman loan origination system. The link allows lenders to