Primis takes on 134 new advisers during lockdown - Mortgage Strategy

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Primis has grown adviser numbers by 134 since the start of lockdown as 28 firms signed up to join.

The network says that it has 300 advisers in the pipeline as application numbers have increased by 30 per cent over recent months compared to the same period last year.

Brokers’ attendance of virtual training is 40 per cent higher than pre-coronavirus levels as 6,852 attendees took part in 155 sessions.

The network’s product desk – which assists brokers nationwide with a variety of queries regarding mortgages, protection, general insurance and digital systems – has received 7,643 queries from brokers between April – June. This marks a 42 per cent increase on the 5,400 queries on average that the desk typically receives from advisers in any given three-month period.

Primis chief operating officer Toni Smith says: “The coronavirus crisis has been tough on households and businesses up and down the country. “During this time of uncertainty, Primis’ key focus is to support its broker firms and ensure they are in pole position to help their customers with their financial needs. 

“Keeping brokers updated and informed on the multiple changes in the market and their proposition is key and ensuring they continued to feel supported and safe is also of paramount importance.  

“It has also been hugely encouraging to see even more of our advisers engaging with training and development sessions now that these have moved online. 

“This will be something we look to continue with post-crisis, to make sure that all of our appointed representative firms can access the relevant support wherever they are in the UK, effectively and efficiently.”

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