Goodall was formerly chief executive of ULS Technology and managing director of Legal & General Surveying Services (LGSS).
In recognition of his contribution to the property industry, Goodall was awarded an honorary Royal Institution of Chartered Surveyors Fellowship in 2012.
In this new role, Goodall will be responsible for leading e.surv through the ongoing pandemic.
e.surv’s former managing director, Jane Cross, will be taking on a new role helping to drive group strategy for LSL Property Services.
Cross and Goodall have begun a handover which will continue as Cross begins her new role within LSL.
David Stewart, chief executive at LSL Group, said: ”Jane has done a great job taking e surv forward over the past year, including successfully leading the business during the unprecedented challenges brought about by the COVID outbreak.
“I’m looking forward to continuing to work closely with her as we take forward the wider group strategy.
“At the same time, I’m delighted that we have been able to secure Steve Goodall as her replacement.
“Steve knows e surv’s business well and has a proven track record in the sector.
“I’m sure he will prove to be an outstanding leader for the business and an excellent addition to the LSL senior executive team.”
Goodall added: “I am delighted to be joining e.surv at this crucial stage in its development and am thrilled to be joining a team whose talents, expertise and experience mean we are well equipped to meet the challenges and seize the opportunities of the valuation and survey markets head-on.”