Shawbrook introduces My Shawbrook Portal to brokers

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Last year Shawbrook introduced “My Shawbrook Portal”, which allows existing buy-to-let customers nearing the end of their mortgage term to submit a product switch application, drastically reducing the processing time to 48 hours.

By delivering a more efficient product switch process and improved service to the customer, the digital solution allows the bank to actively assist its brokers’ retention activity, while supporting them with the same commissions.

Emma Cox, sales director for the Shawbrook Property Division commented: “Opening this system up to allow our brokers partners to proactively switch on behalf of their clients has been on our radar for some time.

“It forms part of a wider strategy to build out the technology that supports our distribution, using smart systems to do the heavy lifting but keeping our expert teams very much involved where necessary.

“We are a relationship business and achieving the right balance between people and technology is something we are very much focused on moving forward.”