These can be career-changing questions for anyone in the field of real estate. When we get crystal clear on who we intend to serve and what we choose to stand for, then our path forward becomes clear and actionable. 

Who do we serve? 

At Mad City Dream Homes, we focus on serving clients who share the traits of our team. People who are generous, hardworking, and humble tend to be amazing clients who appreciate the expertise and the effort that we bring to the table. They're loyal for decades, and they love referring us to their friends and family. 

This is why we approach all of our services and all of our marketing with a clear sense of generosity, hard work, and humility. When we consistently emulate these three traits, we tend to attract clients who are generous, hardworking, and humble, too. 

What do we stand for? 

At Mad City Dream Homes we believe in community, relationships, and real estate. Meaning we strive to be a positive influence in our community. We believe in serving all of our clients on a personal level. We also view our profession as a craft to be consistently worked on and improved. 

The most important of these 3 core beliefs is community, which explains why we do what we do. Serving community is the purpose that sustains us through good times and bad. 

What is your philosophy?

If you're in the field of real estate, and you haven't thought about these two questions, then right now is the perfect time to put pen to paper and work on your business philosophy. Who knows, you might find yourself feeling motivated and inspired when you meditate on who you choose to serve and what you choose to stand for.