Hale will be chief executive officer at Air and replaces Paul Gylnn who is returning to Key Group’s manufacturing division where he will be responsible for business-to-business sales and marketing.

Commenting on his additional responsibilities, Hale says: “Under Paul’s leadership Air has cemented its position as the foremost intermediary services brand in the later life lending market.”

“I’m inheriting a hugely talented team and I look forward to working with them to continue to evolve our sourcing platform, to enhance the training and support we offer through the Air Academy and to create more innovative ways of helping advisers achieve their commercial objectives through our club proposition.”