The Equity Release Council has added property valuations firm PriceHubble as an associate member.    

The data insights firm collects a range of information in the mortgage market — including energy performance, climate risk and cladding statistics — in order to streamline underwriting. 

The company has a presence in 11 countries, including France, Germany, Japan, the US as well as the UK. 

PriceHubble managing director Mark Cunningham (pictured) says: “With 22 million people over 50 in England alone, the UK has a significant and growing later life lending market.  

“We are therefore pleased to join the Equity Release Council and position ourselves to use our high-quality data-driven insights to support the businesses in this important sector as well as the customers they serve.” 

Equity Release Council chief executive Jim Boyd adds: “Data plays a crucial role in the later life lending industry with customers relying on advisers and providers to make accurate and long-term decisions based on the anticipated value of their homes.”