Ball joins from mio’s parent company tmgroup where he was head of business development and worked with many of the UK’s leading law firms.

At mio, he will take responsibility for managing the mio sales, account management and client services teams to increase the number of agents using mio whilst also maintaining a high level of client service.

Hall has over 30 years’ experience in estate agency and sales leadership roles. Prior to joining tmgroup, he spent almost 18 years in estate agency rising to the role of residential sales director for Barbers, before moving into sales and account management roles with businesses, including Zoopla and My Home Move.

Emma Vigus, mio managing director of mio, said: “Over the last two years we’ve focused on developing the mio proposition and securing a loyal customer base of over a thousand agents.

“We have a great product and we have the right foundations in place to rapidly increase the number of Estate Agents using mio.

“We undertook a rigorous search process to find the right person for this important role. Nick is one of the few people in the residential property industry who has worked at the coal face of Agency, has a really rounded understanding of residential property transactions and has a proven ability to lead a successful sales team.  We’re delighted that he’s chosen to join mio.”

Hall said: “mio is a great product and I know that it would have made a huge difference to the Agencies I worked in and managed.

“I’m delighted to be joining the mio team and to be given the opportunity to play a key role in driving the growth of a product that will benefit and empower an industry that I’m really passionate about.”

The appointment comes as the sales progression platform heads towards having 1,500 customers. It also follows the recent release of the mio chain view API which enables any party involved in a transaction from the estate agent through to the mortgage broker to benefit from a shared view of the chain.