The platform’s Video-ID software is engineered for web browser onboarding, meaning users are not forced to download an app purely for video verification.

Its product allows customers to speak to a certified secure video agent, which the firm says cuts waiting times and “reduces the threat of customer abandonment and strengthens brand perception at onboarding”.

The new service enables “human-led verification of identity documents”, such as passports, ID cards, and residence permits while also “performing liveness detection and facial biometrics”.

The software also carries out background checks to avoid “customer frustrations” once the process has started.

For instance, Video-ID automatically checks that a user’s internet connection is strong enough to carry out the process before allowing them to continue.

The platform adds that the software has been adapted to suit the markets it serves.

In Germany, clients can trigger a Schufa identity database check to confirm name, address, date of birth and mortality checks in isolation, or in conjunction with Video-ID.

HooYu marketing director David Pope says: “Several of our European clients have asked if we can power their KYC video process because they are seeing long wait times and an awkward customer journey where the user is forced to download a third-party app to complete the video process.

“We’ve applied the HooYu approach to UI and UX [user interface design] considerations resulting in a smoother journey with less drop out.”