The inaugural ‘Air Care Month’ runs throughout September and will allow members to access a wealth material and resources via email updates and media uploads as well as a newsletter.

Member firms will also be signposted to a range of events and training sessions taking place throughout the month, culminating on 29 September with a webinar and Q&A covering the need for care, solutions available and topics such as vulnerability assessments.

The webinar will be chaired by Air Group CEO, Stuart Wilson, and will also feature Graham Duffy of JUST Group – which is sponsoring the event – as well as Jacqueline Berry and Tony Miles of My Care Consultant and Tim Farmer, vulnerability expert at TSF Consultants.

Stuart Wilson (pictured), CEO at Air Group, said he hoped the event would guide its member firms through the often difficult and challenging area of delivering care advice via a range of resources and support.

“Care, vulnerability and capacity are subjects we as a sector must get right,” he said.

“Air Group has therefore partnered with some of the industry’s leading specialists in this sector to ensure our members have access to the right specialist knowledge at the right time.

“We are seeing far greater enquiries for care funding options, more focus on consumer outcomes and the vulnerability issues they may face, and by linking our members with the leading exponents in their respective fields, we can help Air Group members support their clients at vitally important stages by reviewing their options and ensuring a robust guidance and advice journey is delivered.”

Air Group members can register for the webinar and view the range of sessions and support resources for the ‘Air Care Month’ here.