Roma branding will appear above the players’ numbers on the club’s new Macron kit, for their first fixture of the new campaign against Bath Rugby on 18 September.
Scott Marshall, managing director of Roma Finance, said: “Sponsoring Sharks is a watershed moment for Roma.
“Sale Sharks’ values are very closely aligned with our own and I am genuinely excited about the future of this young partnership.
“As a successful team, Sharks are entering an exciting new era and we as a business are thrilled to be on this journey. We are looking forward to a fantastic season.
“Roma is a lender less ordinary. We’re successful as we are entirely focussed on creating wealth for customers through property investment and development.
“Working in collaboration with our partners we remain agile and enthusiastic, we continue to learn and have a winning formula that delivers real results.”
Sid Sutton, chief executive of Sharks, added: “Roma Finance is a perfect fit for us and we’re thrilled to welcome Scott and the team to the Sharks family.
“It’s a growing business with community and its customers at the heart of everything it does, in the same way that our supporters are central to everything we do at Sale Sharks.
“We’re at the start of an extremely exciting journey for the club both on and off the pitch and we couldn’t be happier to welcome a partner that matches our ambition and our values.”
