Scottish Widows has appointed Jenny Davidson as intermediary wealth director.

Davidson brings over 30 years of experience in financial services, growing adviser platform technology and strategies and leading high performing global teams.

She joins Scottish Widows from Quilter, where she has been proposition and commercial director since June 2022.

There, she led Quilter’s product and proposition function and strategy for the affluent segment of the business responsible for platform, investments and advice.

Prior to this, she worked at both Aberdeen and Standard Life, where she played a key role in developing their platform propositions, defining strategies for wealth technology and investment solutions and managing strategic relationships.

Davidson also sits on the Board of the UK Platform Association.

Graeme Bold, Scottish Widows, said: “Jenny’s wealth of knowledge and experience of platform strategies and technology will be hugely valuable to Scottish Widows as we continue to deliver our ambitious growth plans.

“This appointment really highlights our commitment to providing advisers and with seamless and innovative solutions to maximise their clients’ financial goals.

“I am looking forward to welcoming Jenny to the team.”

Davidson said: “The Scottish Widows’ growth trajectory and ambition is very impressive, and I will focus on helping to further expand its wealth capabilities in the intermediary market whilst ensuring client outcomes at the centre of everything we do. I am excited to be joining the team at such a pivotal time.”

She will start her new role from October.