Mortgage Advice Bureau has launched a new home-buying app in partnership with tech firm Life Moments.

Home Buying Buddy aims to coach clients through the purchase process, providing both educational content and mortgage calculators.

The app is designed for first-time buyers as well as home movers.

MAB and Life Moments are also working together on a number of other projects including further digital coaching tools and calculators for clients.

MAB chief executive Peter Brodnicki says: “This is another major step forward in terms of how we can further engage with our customers and offer a more personalised experience. 

“It allows us to deliver tangible value to the customer from the early stages of their research process and home buying journey.”

Life Moments chief executive Ben Leonard says: “Life Moments digital coaching technology engages and nurtures consumers to achieve their life goals.

“Buying a home is one of the most stressful but exciting life goals and working with MAB, helps us to provide the best tools to consumers, to help them achieve their home ownership dreams.”