Gen H has launched into the Scottish market.
The Scottish launch will initially be available exclusively through Mortgage Advice Bureau (MAB) brokers.
The launch includes Gen H’s income booster proposition, which provides advisers with an alternative to guarantor mortgages, gifted deposits or complex family structures.
Gen H sales and distribution director Sara Palmer says: “We hear a lot about the housing crisis in England, but affordability is one of the most pressing challenges facing aspiring homeowners in Scotland too.”
“Many people can afford the monthly repayments — often paying as much in rent — yet are blocked by traditional income assessments.”
“By launching in Scotland and bringing income booster to the market, we’re giving brokers a practical way to help more clients buy sooner, while ensuring family support can be used in a transparent, safe and fair way.”
MAB strategic lender relationship director Rachel Geddes adds: “It’s fantastic to see the mortgage market evolving across Scotland, an area that has been underserved by new lending propositions for too long.”
“Having listened carefully to broker feedback, the need for a proposition that truly addresses the needs of Scottish clients is in high demand. A critical gap identified was the lack of flexibility, particularly around enhanced borrowing power options. This is exactly where Gen H comes in. Their highly anticipated launch into the Scottish market is specifically designed to fill that gap.”
“This partnership enables us to support Scottish businesses and their clients directly, and we’re incredibly excited to be launching this exclusively to MAB brokers. We strongly encourage other lenders to join us in adopting a more flexible, client-focused approach to better serve the Scottish property market.”