Mortgage Brain and Lloyds deliver digital FMA for Halifax Mortgage Finance Gazette

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Mortgage Brain and Lloyds Banking Group have teamed up to deliver what is says is the first digital full mortgage application (FMA) for Halifax via Submissions Brain.

Mortgage brokers, networks, and users of third-party CRM providers, can now progress from sourcing to submission in one seamless journey without the need for rekeying data or duplicating multiple processes.

Halifax’s FMA will be delivered via Submissions Brain and will save brokers an average of 30 minutes on every application.

Mortgage Brain  unveiled its new Submissions Brain module at an event in September, with the first standardised decision in principle (DIP) form covering all lenders who subscribe to the service.

New Submissions Brain allows brokers to capture and submit client data to UK lenders using a standardised form, right up to DIP confirmation.

In many instances the lender will automatically return a decision directly via Submissions Brain.

Those submitting a DIP to Halifax can now continue to FMA.

Submissions Brain can be used as a standalone module, via the Mortgage Brain Hub, through CRM Brain, its new cloud-based CRM system or through an API integration with third-party CRM systems.

Mortgage Brain sales and marketing director Neil Wyatt (pictured) says: “This partnership is not just defined by what we have delivered for the mortgage industry, which is revolutionary in itself. But it’s also about how we delivered it – through true partnership and collaboration.”

“Mortgage Brain and Lloyds Banking Group have set a new standard for how lenders and technology providers can raise the bar together, delivering real benefits across the industry.”

Lloyds Banking Group head of strategic technology partnerships Frances Cassidy adds: “Launching our first fully digital Full Mortgage Application with Mortgage Brain for Halifax marks a major milestone in that journey. By removing duplication and streamlining submissions, we’re enabling brokers to spend more time advising clients, while delivering quicker, more consistent decisions for customers.”

Earlier this week, Mortgage Brain announced it signed up new buy-to-let lender Rely to its Sourcing Brain and Criteria Brain modules.