Additional payment conditions have been increased to the lower of £30,000 or 50% of the sum insured.
Nine new 100% and nine new additional payment conditions have been included as well as sensible consolidations of similar or linked conditions.
CIExpert said: “Five years back LV= was one of the go to insurers for those advisers searching out a high quality critical illness plan.
“Over the intervening period they have focused on income protection whilst their rivals regularly updated their critical illness plans and stole an advantage.
“This set of improvements has been well thought-out as it focuses on important conditions and appropriate upgrades.
“It also provides for up to £200,000 extra if one of four conditions is diagnosed before age 55, or; if one of 10 conditions is caused by an accident, or; if one of three conditions is diagnosed at any time.
“As with most plans there is still room for greater clarity so that the potential for confusion is reduced, nonetheless the resurgence of LV= is a welcome start to 2020.”
All cancer claimants will be paid an immediate £1,000 in addition to any claim amount.
Major organ transplant, liver failure and severe lung disease and neurological conditions diagnosed before age 55 will all benefit from a double payment.
The maximum term has been increased to 50 years and the maximum end age increased to 80.
Child cover now runs until the 23rd birthday and there is also a £5,000 child funeral payment.
Condition counters will be excited to see the total number of conditions rise to 97 or 96 if terminal illness is excluded.
New 100% payment conditions have been added to cover Brain Abscess, Anoxia or Hypoxia, Crohn’s disease, heart failure, sever mental illness, sever sepsis and spinal stroke claim.
