The Pure Group announces expansion to target higher-end deals

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Pure Structured Finance will be the second sister company of Pure Commercial Finance and will cover a wide spectrum of transactions at all levels of debt, including bridging, development and mezzanine finance, commercial and residential investment and equity.

The expansion will create several more jobs in the commercial finance industry later this year, the group revealed.

And it announced the new company will be headed by Andrew Hosford, who has co-founded the brokerage alongside Ben Lloyd, founder of Pure Commercial Finance. He was formerly director of Voltaire Financial.

Hosford’s background involved dealing with more complicated debt arrangements, longer-term deals such as six-year regeneration programmes, convoluted ownership structures and legal borrowing entities from across the world, in addition to dealing with institutional lenders and equity partners.

Hosford said: “This is a great opportunity in terms of being able to create something different within the industry. I’m looking forward to joining forces with Ben who shares the same views of the industry with me in terms of relationships and getting the best for our clients.”

Other key members of staff include Harry Hodel, founding member and director who previously worked at Westbrooke Alternative Asset Management and Fiduciam, Lewis Peach, relationship director and Krystal Jevons, group operations director.

Launched in 2013 Pure Commercial Finance is a specialist finance brokerage that sources and arranges funding for a range of uses, including property development, bridging finance, commercial mortgages and buy-to-let.

They help property investors and developers find the right deal with suited to their needs and work with them to ensure long term success.

The company currently holds five employees and expects to take on more members of staff later in the year.